ON PAGE SEO
On page search engine
optimisation is the process of optimising the web page contents of your website
to enhance your visibility in search engines. some of the practices of contest
procedure includes optimising the headings, contents, internal links as well as
URLs.
Optimising your
individual web pages will help to rank higher and get more relevant traffic
from the search engines. Both content as well as the HTML source code of a page
should be optimised so as to rank better in search engine results. relevant
content should be published as soon as the quality of content should be high in
order to rank higher in the search engine. The process also includes
victimizing the headlines also including images which are relevant which
creates a better user experience. Decimal factors can gate trustworthiness
among users.
OFF PAGE SEO
Off page search
engine optimisation are the efforts which are taken outside the website to improve its visibility in search
engine results. Backlinking is one of the important methods
by which we can drive traffic to the website. If a website is having high
quality content the it is more likely to have references from other websites.
This reference from other websites are called as backlinks. Higher the rankings
depict greater the exposure. It indirectly means more links, more visits and
more social media mentions. Backlinking is one of
the most popular as well as the one of the most effective off page search
engine optimisation technique. By this method you
can have an edge over your competitors and rank your website to the higher
position in search engine results page.
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